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Trend is an international news agency headquartered in Baku, Azerbaijan, founded in 1995 and publishing in English among other languages. Its headlines centre on Central Asia and the Caucasus, followed by Iran, the United States and China, with economy the largest share, then politics, and diplomacy and business the most common subjects. Its stance, measured over a short period so far, reads as consistently favourable toward Azerbaijan and its president.
Trend is consistently favourable toward Azerbaijan and President Ilham Aliyev, in a respectful, ceremonial tone that uses his full title, quotes him as an authoritative voice and frames his initiatives, from peace policy to reconstruction and investment, positively. Kazakhstan and Uzbekistan are covered supportively, with attention to reforms, cooperation and joint projects, and China is framed as a cooperative economic partner. The United States is treated favourably but in a measured way, with officials quoted as credible sources. The measured period is short, so this reading is provisional. The stance is measured from headlines toward countries and persons; it is not a rating of accuracy.
Based on headlines from July 2026 to August 2026.
Each row is an entity (country or person) this outlet covers regularly. Each cell shows the outlet's stance toward that entity in that month — colour from red (hostile) to green (supportive), opacity from headline volume. Click a column header or any cell to open that month's full report.
Headlines per month for each top entity. Look for spikes — entities that suddenly dominate coverage and then fade. Click any tile to open the peak month.
Trend was founded in 1995 and is headquartered in Baku. It operates as a limited liability company.
Most of Trend's headlines concern Central Asia and the Caucasus, with Iran, the United States, China and Russia far behind. More than half of the mix is economic and nearly two fifths political, while security and society are very small shares, and diplomacy, trade, energy and infrastructure are the typical subjects.
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